
Senior Executive Advisor
As Senior Executive Advisor at IDEMO Group, Doug Rende brings over 30 years of successful senior leadership experience. Doug is a highly effective chief executive with extensive profit and loss management experience with such notable companies as Armstrong, Pergo, Ply Gem and Tremco, working in privately held and publicly traded organizations.
Throughout his career, Doug has led business launches in both mature and start-up stages, has developed and executed product innovation processes, and created sustainable branding strategies in the consumer durables, construction, and building materials industries. Notably, Doug led the North American sales, marketing, and brand development launch of Pergo Laminate Flooring, which is widely considered the most successful sales and brand launch in the floor covering industry.
His early career was spent with Armstrong World Industries, ultimately leading their Canadian Corporate National Account business unit and successful North American market expansion. In addition, his role as President, Mitten Building Products furthered his knowledge of the Canadian market, leading the acquisition and integrations of Gienow Windows and Doors, (Calgary, AB) and Mitten (Brantford,ON) for Ply Gem.
Most recently, as Senior Vice President, Tremco Construction ProductsGroup, Doug spearheaded the integration of six new and existing RPM companies under the newly created Tremco CPG brand position. In this role, Doug led the strategic planning, branding and new market development for the $2B market leader in roof coatings, sealants, insulated concrete forms and cladding products.
In service to our clients Doug utilizes his expertise to establish organic and acquisitive growth strategies, deliver structural integrations, and create rebranding and go-to-market campaigns for clients.
A native Philadelphian, he is a graduate of Mount Saint Mary’s University and the University of Pennsylvania, Wharton / Aresty School of Executive Education. His industry standing has contributed to his board of director’s positions within the Brick Industry Association; Vinyl Siding Institute, NAHB, SEAL, PRO, NAFCD and NALFA organizations.
–Doug Rende